So flattering!
The fit is incredibly flattering, and the fabric feels so comfortable. I’ve already ordered another color!
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20%
You put on your lipstick. By noon, it's gone. Sound familiar?

Velura gives you 6 velvet matte shades that actually stay put — from your first cup of coffee to your last glass of wine. The formula feels soft, not sticky. It doesn't crack. It doesn't feather. And it won't leave your lips feeling like sandpaper by 5pm.
Just pick a shade, swipe once, and forget about it.

✓ 6 shades, zero filler colors
Every shade in this set earns its spot. From soft nudes to rich berries, each one is designed to flatter — not sit unused at the bottom of your drawer.

✓ Stays on through coffee, lunch, and dinner
This isn't the lipstick that disappears after one meal. The velvet matte formula locks in color and keeps it there — no constant mirror checks, no touch-ups.

✓ Matte that doesn't dry you out
Most mattes leave your lips cracked by 3pm. This one feels soft all day. No flaking. No peeling. Just smooth, comfortable color.

✓ One swipe, full pigment
Skip the three-coat buildup. One pass gives you rich, even coverage that looks like you spent more time than you did.

What you get today
Seasonal production run — once this batch sells out, restock pricing may change.
Get your Velura set today and enjoy beautiful, long-lasting lip color — available while supplies last.
Is this drying on the lips?
No. Unlike most matte formulas, this one is designed to feel comfortable all day. The velvet finish stays smooth without cracking or flaking.
Will the colors work for my skin tone?
The set includes 6 versatile shades tested across multiple undertones — from soft pinks to deep berries. Most women find at least 4-5 shades that work beautifully for them.
How long does it actually last?
Most customers report 6-8 hours of wear without touch-ups, even after eating and drinking. For best results, let the lipstick fully dry before pressing your lips together.
Can I layer these with gloss?
Yes. The matte formula works beautifully on its own or topped with a clear gloss for added dimension.
Do these run true to size?
They fit true to size for most. If you're between sizes or prefer a slightly relaxed fit through the hip, we suggest sizing up one.
How tall is the model, and where do the pants hit?
The pants are designed to sit at the ankle on a 5'7" frame. On taller women, they will sit slightly above the ankle. On shorter women, they may fall between mid calf and ankle length, depending on height and proportions.
Can I wear these to the office?
Yes. Paired with a tucked blouse and loafers, they read polished and professional. The tapered cut keeps the silhouette clean.
Will the fabric fade after washing?
The cotton-linen like blend is pre-washed to soften the hand feel and minimize fading. Wash cold and hang dry to keep the color rich.
Your order is dispatched within 24–48 hours and typically arrives within 5–9 business days. You'll get a tracking link the moment it ships, so you can follow it door to door.
Ordering from outside the US? Allow 7–10 business days.
Customer reviews
Real photos, sent in by customers. No stock models, no styling — just what turned up at their door.
3,700+ verified reviews
The fit is incredibly flattering, and the fabric feels so comfortable. I’ve already ordered another color!
“The Everdrape maxi is so comfortable and it has real pockets, not the fake kind. I'm 68 and don't love my arms, the puff sleeves cover just enough. Will order another color.”
I can wear this with sandals during the day or dress it up for an evening out. Such a versatile and comfortable piece.
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Beautifully together
Bags that get compliments. Dresses that just work. Home pieces that make a room feel finished. All designed to look like more than you paid.
That's the Laricci feeling. And you deserve that.
Every season, we open up our best prices as a thank you to our customers, and a welcome to new ones. Consider this our gift to you.
Pick up where you left off